Jeffrey McManus

Link: 3 ways to make money with your software – Signal vs. Noise (by 37signals).

If you go into your project thinking you have to build something worth paying for, then you’ll likely build something worth paying for. You’ll try harder because you know it has to be really worth something to people. Of course, even good ideas sometimes fail. But building-to-charge puts you in the right mindset to succeed.

One more thing I’ll say about this: When people pay for your product they have a vested interest in seeing it succeed. They want their investment to be a good one. They want to believe in it and care for it. And they want you to stick around. All that helps ignite passion and interest around what you’re doing and that’s a very good thing.

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