Small Steps at Yahoo Bear Fruit
Link: Small Steps at Yahoo Bear Fruit
"…[Yahoo! CEO Jerry] Yang’s plan appears to be more a fine tuning of Yahoo’s existing strategy than a change in course. He said Yahoo had begun to de-emphasize some businesses, like its music subscription service, while sharpening its focus on areas where it is strong, like news, finance and sports, as well as the Yahoo home page and e-mail. The goal, he said, was to make Yahoo the ’starting point’ for most consumers on the Web.
Perhaps the newest element in Yahoo’s strategy came in the form of a promise, long hinted at by Yahoo executives, to open the company’s site to outside developers. It is a strategy that has proved successful for Web sites like Facebook."
